Editors@Godata.digital

Editors@Godata.digital are the main moderators and writers for the blog, bringing a wealth of expertise and insight to every post. With backgrounds spanning data science, technology, and digital trends, our team is dedicated to curating and creating content that is both informative and engaging. They are passionate about delivering high-quality articles that drive meaningful conversations and provide valuable perspectives in the ever-evolving landscape of digital innovation. Each editor contributes their unique voice and experience, ensuring that our blog remains a trusted source of knowledge and inspiration.

Why we no longer help our businesses create websites.

Creating websites is a complete waste of resources until you know what you truly want to publicize. Fact is, search engines have gotten so good(they have to), in order to filter out the best from the pack. NEVER EVER make the mistake of creating another one of the many other pages out there already live on the internet. When you create a page, list a product or list your services, you should have a very clear direction of your purpose and motivation. What is it that your business provide and what is it that you really want to put out. When we first partnered with JJTrustedSvcs for their website development, we sat down to understand their service specialty, what they required and how we can structure the site to become more than just another accounting service out there. What we DIDN’T do was to talk about domains, hostings, CMSses and other technical jargons. We made sure they understood the digital aspects of their marketing efforts and zoom into what truly will make clients click. After which, we created the website completely handsoff. Requiring minimal efforts for our client and keeping things as simple as possible. Finally, the site was published within 2-3 weeks of initial contact. Talking about ease of service. Because our team was able to keep things simple and easy. We were able to lower our prices and make the entire experience surprisingly effective for our client. They’ve since gotten their first clients and moved on to further their marketing in the digital space. At Godata.digital, this is what we do. We connect your businesses to consumers through our value creation services. We don’t create websites, we create value. This is why our clients consistently come back to us for more digital help. They also recommend their clients to us and that is how we grow organically. We never overpromise or take on dirty tricks just to get that additional 1 or 2 customers. We work hard with our clients to serve them digitally over the long term. Value-ing our clients is how we keep our services in check and satisfied consistently to never want to leave us.

5 Free Simple Secret to Supercharge WordPress Website 2024 Edition

5 Simple Tips to speed up your website. Enable Auto-Updates: Enabling auto-updates will keep your site free from bugs and compatibility issues. Just go to your plugins page. Check all plugins and click on Auto-update. WordPress and database Updates: Everytime you see a notification at the top of your wordpress dashboard, remember NOT TO ignore it. Keeping your site update will prevent compatibility issues and any lagging of your site. Install Optimization plugins: Litespeed Cache – This cache plugin will keep archived pages of your site so it loads faster if a customers comes back the 2nd time Bulk image resizer – Resize all your images to a smaller size with the click of a button. Set Max width and height and have all your images re-calibrated for performance Imagify – Optimize your images and convert them to a fast browser based format Webp. This will ensure your images load fast without any lossless resolutions. Keep site lightweight: Limit image backgrounds while keeping text within the confines of standard fonts. Adopt minimal designs to your site. This will also help in designing for mobile-responsiveness. Image and CSS Scripts optimization: Use Litespeed cache to set your scripts optimization. This will ensure scripts run fast without much delay.

No more Free Traffic! How to mitigate Marketplaces removing Free Organic Traffic?

Traffic is never FREE. It happens in both in real life and the digital sphere. Rental spaces in the retail space cost money. Its not the actual space you are paying for, its the opportunity to leverage on the space where people walks past and view your items. This is the same in the digital space. The only time marketplaces offers free traffic is for seller acquisition and during the initial stages of brand building. After which, for sellers, its literally survival of the fittest. What happens next? When marketplaces finally decides to throw you under the bus, I’m sorry, but there is literally nothing that you can do. After spending all your marketing dollars on promoting the marketplace and helping them build their brand while you are left with nothing to yourself. Nobody knows about your brand, your products. You realize that you are just another replaceable product with nothing left to yourself. Your product is challenged by millions of other cheap substitutes while you succumb your brand to cheap alternatives. How to mitigate the impact of marketplaces reducing organic traffic? This is why you build your own entity and identity. Today’s world is so filled with easy ways to market your product. Why direct traffic to marketplaces where your customers can easily find a cheaper alternative for your product? Wouldn’t it be better to find a regulated marketplace where only the best items get showcased? Yes, such marketplaces exist but they do come with strict regulations. Alternatively, building a quality ecommerce website and getting your products featured on your own page would allow you to keep your brand and image for over a longer period. Of course, we ain’t talking about cheap products imported from China. But, if you have something that is truly of value and marketable over the long term, its wise to get a website build up that will give more prominence on your brand over the longer term.

How to do Effective SEO Guest Posting.

Guest Posting is all about getting potential traffic to read and finally convince them to find out more(clicking on an outbound link), provide you with a follow-up lead, or getting them to purchase your product or service. To do effective SEO Guest posting, your articles need to provide more value than what customers are investing to finish your article. How to provide value within the article? Content Power juice – Give readers more juice out of each word. Keep your sentences short and concise. Don’t oversell – Customers read to receive knowledge. Understand the intent of reading and recommend accordingly. Linkback on valuable content – don’t link to promote. Link to allow traffic to learn more. Don’t AI – Limit the use of AI to only do proof-reading and improve on sentences and paragraphs. Stop using AI to generate content. Single Point Focus – Each article should have a single focus. Don’t cram too much info within a single article. It causes the article to lack focus and difficult to read. Keeping your content short and concise is the key effective link building today. Never write for search engines. Learn to write for users. Understand your readers needs and you will receive the benefits of your SEO efforts. As of 2024, our digital strategy team has revamped our Digital execution service with these new content strategies to more effectively help our clients engage potential customers.

Ensuring Ecommerce Success: How to Minimize Risks and Maximize Profits.

It doesn’t matter if you are in the reselling business or proud of yourself for creating yet another revolutionary product. Fact is, a lot of business achieving ecommerce success start with the proper business planning and understanding of their market and industry. Those that doesn’t normally fail to evade the common pitfalls of running a business and become susceptible to high costs, low margins and low profits. Here’s a simple step by step guide to ensuring ecommerce success: Product Research: Do a thorough market analysis. Learn about demand for similar products, competitor pricings and possibility of any breakthroughs. What makes people want to buy your product. Construct your value proposition: Is your product unique by itself or is the service to deliver unique or significantly faster/cheaper? Think about what sets your business apart from the current competition. Evaluating and Marketing: Most businesses are able to put their value proposition down into a single point or statement. This makes it efficiently effective to market. If you have something too complex, that might not be a good idea. Set Milestones and Goals: How long are you willing to spend on this business to see a breakthrough? What is the cost estimates like and when will it be time to let go.  Calculate margins and growth potentials: Businesses these days no longer survive on a measly 20-30% margin. If your margins to sales ratio is less than 0.5, you might want to consider changing directions. Dispelling the age-old myth that you must dive headfirst into a business to understand it, we firmly believe in the power of meticulous planning to navigate challenges and optimize profits. Welcome to Godata.digital. where we specialize in guiding businesses through the critical process of crafting effective business plans and assessing value propositions. Our dedicated team works closely with you to thoroughly evaluate every aspect of your venture, identifying opportunities and potential pitfalls alike. Together, we engage in insightful discussions to refine your strategies and ensure a solid foundation for success.

Why Your Ecommerce Store Might Be Failing (and How to Fix It)

Failing Ecommerce? Ecommerce moving on a downward trend? Sounds familiar? Yes. You brought in some products from overseas, hope it sells and unfortunately, it doesn’t. Well, it sounds all too familiar. Fact is. Ecommerce isn’t on a downward trend. The industry is simply revamping itself. Want to know why you are not doing all that well? The reason is simple: You add no value to the equation. When others can easily searched your image on Google lens, find the same product, and buy it just like how you do it, at a pricing lower than what you are selling, your service basically holds no value. Nobody will buy a product like that. If you are reselling, do your own due diligence, check market price. Anywhere your customers can get a single piece of your intended product is a competitor. Check prices and make sure there is a leverage. What is your value proposition? Its important to have your value proposition these days, customers are smart. If you are reselling an item, make sure you have either one of the following: Cheaper pricings (compare even common marketplaces like Taobao and Aliexpress) Faster shipping / unique shipping only available to you Unique product proposition: your own product, brand, formulation Exclusivity: regional sales only open to you. With business getting harder, suppliers are going all out to save cost and go DTC. Your duty as a business owner and a middle person is to filter out the bad suppliers from the good ones. By doing so, you will be able better to safeguard your rice bowl and receive better ROI over the work and effort you put into your business.

The Gig Economy – Freelancers vs Perm Hires.

Freelancers can provide quick fixes to jobs that require immediate attention. Say, if you need a one-time gig for namecard design, or a website created, freelancers could probably be the better option than your permanent hires. Today’s economy is so fast changing, whatever you need today might no longer apply tomorrow. This is the reason the entire market is moving towards a gig economy. You get jobs done for a fraction of the cost as there is less time needed for gig providers. Gig providers simply execute the task and say bye. Don’t expect too much of post service after clicking on the gig confirmation button. By asking for less, you pay less too. The cost justifies itself for the risk of not having the final work fit into your intended usage. If not Freelance, then what should I use? Permanent hires can be a great option if you want someone by your side to handle stuffs on your behalf. Nowadays, some  permanent staffs have even evolved into thinking soldiers rather than manual staffs that handle routine work. Its a good thing since it helps your company grow stronger. Permanent hires can be cultivated. Its more like a baby you groom to execute like you wish to. You are able to mold them into the way you would like them to be, think like the way you want them to be and work hand-in-hand with you to grow them to something worthy of your company. But the new world is changing so quickly, my main priority is survivability, I’m all alone. how do I find the time to groom such great perms? This is where we come in. Godata.digital provides instant low cost digital operation executives that help with your daily operations and help keep matters in track. Our skilled digital staffs are just like your right hand man. We attach them just like your perm staffs ready to quickly adapt to your immediate operations and mould your way into your company. Just require a short stint? We’ve got you covered. No worries about commitments too because they are not part of your in-house team. Our skilled operators think for you on the digital front. Guide you to the most efficient way of executing your directions and fulfill your needs on the business front.

3 Secret Tips for Shopee. Better than doing Ads.

Think you know all about doing sales on Shopee. Did you know that you probably get better results by doing the following on Shopee rather than just spending massive amounts of $$ to increase your store visibility? Here’s how. Tip 1: Consistently add new products to your store. By constantly uploading new items to your store, it shows that you are spending time and effort on the maintenance of your store, rather than just having the same old listings always. This keeps your overall store ranking highs and also showcase new items as priority at the top of search. This gives you free organic rankings and help with getting organic traffic. Tip 2: Promotions & Campaigns Do short crazy promotions. Today’s customers are no longer easy satisfiers, they are looking for the best budget deals, crazy discounts and wherever they feel they are getting the win. Example: doing a 90% off a $150.99 discount deal is much better than doing a 20% off a $18.87 item. Both actually transact at the same price. Campaigns are a good way to sink this in. Try to tag it to a campaign submission for maximum effect. Tip 3: Work on your images Make new Images to engage the customers. Customers gets tired of the same picture always. If you are serious about your business and product. Renewing the item once in a while will help it gain renewed interest on the item. So there you go, the 3 secret tips to increase your store sales. If sponsored solutions have been working for you. Congrats. do continue to do them. But if the cost doesn’t justify the returns, then you should probably be considering the above recommendations. Need help staying consistent? Let our ops team here at Godata.digital help you with it.

One simple tip to future proofing your Website 2024 forward Ready

Its a competitive world out there. Just having another website is no longer sufficient. However, unless you’ve got a really useful functionality for driving visitors, spending huge dollars to create an app might not be that wise of a choice after all. How to make your website stand out? A simple way to make your website stand out today can be as simple as adding simple motion effects for sections of your website. You see, today’s internet media revolves alot around video and motion graphics. Consumer’s eyes have been conditioned to adapt to moving graphics rather than static images. By creating sections that make the viewing of contents of your website feel like watching a video will increase customer’s retention. How to do it? If you are developing your website on WordPress, the easiest way to do it will be via elementor. On elementor, you can easily select motion effects in Elementor’s WYSIWYG editor. This will set individual sections or blocks to move in as your page scrolls towards that section. This will help your site feels and look more prepared for the new age. Try it! Start creating a moving page and create an impression.

Selecting the Perfect Marketing Company: Key Traits to Boost Your Business

We are probably not the best people to write about this topic. However, we try to write this in a most objective manner as possible. Here’s your guide to Choose the best Marketing Company. Managing your Digital Marketing can be a rather tough and resource intense process. That being said, even with AI, its sometimes tough to justify the cost and make sense of your ROI. This is why selecting the right digital marketing company can truly help you in managing your cost and justify your profits. The thing is this. As a business, you are only concerned about 2 things: Cost and Profits. In order for you to do that, you need to go for the lowest cost of operations and maximizing on the return on each dollar spent. This should be the constant for every business. In order to find the best digital marketing company, its never about one that can promise you the best sales, or the ones that says they can use the latest tech. The best digital companies are the ones that are consumer-centric, and the ones that see what your business can do to help the community at large. They grow passionate on your business because they see the prospect of your business delivering value. The best marketers are like loud hailers, they shout out the best deals. Equip them with the best deals, the louder they shout. Better marketers are even able to extract or find the value in your creations and build the sync with your consumers. Selecting the best Digital Marketing Company to outsource your digital marketing campaigns involves the following traits: They ask or seek out your business unique proposition Good marketers seek or is able to find out the best of your business. They are able to effectively focus on the points that excites the consumers at large and the markets you intend to penetrate, then boost the exposure of this points to build traffic to your clients They have a good understanding of the digital landscape The internet is limitlessly big. You can never have enough time to reach out to every corner of the internet. Good marketing teams have a good understanding of the current digital landscape. They know what is the latest trends in the digital landscape, where the crowd is currently in, and can effectively tailor the most effective places to market your products/services. They understand how technology can help your business or how your business can serve the tech community. Some businesses leverage technology, some businesses build technologies. The best marketing teams can see how your business ties in with the digital community and how your business adds or can leverage value from the digital landscape. They have a strong sense of Consumer behaviour The best marketers understands their consumer. They are observant to what makes the customers tick. Most business don’t get the sales or effectively make money from their business is not because they have a bad product or service, at times, it can be as simple as not having a proper checkout button in place for the customer to pay. They are familiar with the local culture of your business. If you ever wondered why overseas SEO agencies ask about your keywords, its because, they don’t know what your business is all about. Most importantly, they don’t care. We, at Godata.digital, never asks our clients about keywords because we are the ones to determine the keywords to target. We do the research, find out your business goals, products/services and intend to sell and target the keywords to target the right consumers. Don’t find the best Digital Marketing Companies. Find the ones that work. The companies that have the biggest set-ups, best certifications, lowest cost, and highly skilled staff may simply not work with you. Getting a company that is align to your company’s mission, vision and aligned with you on your business goals into the future will be the best to serve you in the long term. Never shortchange yourself with a budget low company. Find one with an effective repertoire of services that is well worth the cost of your every dollar.

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