Website Design and Technicals

Learn about how we craft quality websites and the difference we bring to clients who opt for us to create or revamp their websites.

Why we no longer help our businesses create websites.

Digital Marketing & Business, Website Design and Technicals / By

Creating websites is a complete waste of resources until you know what you truly want to publicize. Fact is, search engines have gotten so good(they have to), in order to filter out the best from the pack. NEVER EVER make the mistake of creating another one of the many other pages out there already live on the internet. When you create a page, list a product or list your services, you should have a very clear direction of your purpose and motivation. What is it that your business provide and what is it that you really want to put out. When we first partnered with JJTrustedSvcs for their website development, we sat down to understand their service specialty, what they required and how we can structure the site to become more than just another accounting service out there. What we DIDN’T do was to talk about domains, hostings, CMSses and other technical jargons. We made sure they understood the digital aspects of their marketing efforts and zoom into what truly will make clients click. After which, we created the website completely handsoff. Requiring minimal efforts for our client and keeping things as simple as possible. Finally, the site was published within 2-3 weeks of initial contact. Talking about ease of service. Because our team was able to keep things simple and easy. We were able to lower our prices and make the entire experience surprisingly effective for our client. They’ve since gotten their first clients and moved on to further their marketing in the digital space. At Godata.digital, this is what we do. We connect your businesses to consumers through our value creation services. We don’t create websites, we create value. This is why our clients consistently come back to us for more digital help. They also recommend their clients to us and that is how we grow organically. We never overpromise or take on dirty tricks just to get that additional 1 or 2 customers. We work hard with our clients to serve them digitally over the long term. Value-ing our clients is how we keep our services in check and satisfied consistently to never want to leave us.

No more Free Traffic! How to mitigate Marketplaces removing Free Organic Traffic?

Digital Marketing & Business, Website Design and Technicals / By

Traffic is never FREE. It happens in both in real life and the digital sphere. Rental spaces in the retail space cost money. Its not the actual space you are paying for, its the opportunity to leverage on the space where people walks past and view your items. This is the same in the digital space. The only time marketplaces offers free traffic is for seller acquisition and during the initial stages of brand building. After which, for sellers, its literally survival of the fittest. What happens next? When marketplaces finally decides to throw you under the bus, I’m sorry, but there is literally nothing that you can do. After spending all your marketing dollars on promoting the marketplace and helping them build their brand while you are left with nothing to yourself. Nobody knows about your brand, your products. You realize that you are just another replaceable product with nothing left to yourself. Your product is challenged by millions of other cheap substitutes while you succumb your brand to cheap alternatives. How to mitigate the impact of marketplaces reducing organic traffic? This is why you build your own entity and identity. Today’s world is so filled with easy ways to market your product. Why direct traffic to marketplaces where your customers can easily find a cheaper alternative for your product? Wouldn’t it be better to find a regulated marketplace where only the best items get showcased? Yes, such marketplaces exist but they do come with strict regulations. Alternatively, building a quality ecommerce website and getting your products featured on your own page would allow you to keep your brand and image for over a longer period. Of course, we ain’t talking about cheap products imported from China. But, if you have something that is truly of value and marketable over the long term, its wise to get a website build up that will give more prominence on your brand over the longer term.

One simple tip to future proofing your Website 2024 forward Ready

Website Design and Technicals / By

Its a competitive world out there. Just having another website is no longer sufficient. However, unless you’ve got a really useful functionality for driving visitors, spending huge dollars to create an app might not be that wise of a choice after all. How to make your website stand out? A simple way to make your website stand out today can be as simple as adding simple motion effects for sections of your website. You see, today’s internet media revolves alot around video and motion graphics. Consumer’s eyes have been conditioned to adapt to moving graphics rather than static images. By creating sections that make the viewing of contents of your website feel like watching a video will increase customer’s retention. How to do it? If you are developing your website on WordPress, the easiest way to do it will be via elementor. On elementor, you can easily select motion effects in Elementor’s WYSIWYG editor. This will set individual sections or blocks to move in as your page scrolls towards that section. This will help your site feels and look more prepared for the new age. Try it! Start creating a moving page and create an impression.

The Power of a Single Landing Page: Converting Visitors into Customers

Digital Marketing & Business, Website Design and Technicals / By

Your customer journey normally ends at the end of the first page. Subpages are only there to supplement the information on the first page. In the fast-paced digital landscape, capturing a visitor’s attention and converting them into a paying customer is an art form. One powerful tool in a marketer’s arsenal is the humble landing page. Often overlooked, a well-crafted landing page can be the difference between a visitor bouncing off your site and a successful conversion. In this article, we’ll explore the immense potential of a single landing page and how it can be a game-changer for your online business.   Focused Messaging: A landing page is a standalone web page designed with a specific purpose – to convert visitors. Unlike a website with multiple pages, a landing page keeps the visitor’s attention fixed on one offer, message, or product. This focused approach ensures that the visitor is not distracted by other elements and is more likely to take the desired action.   Tailored User Experience: Personalization is key in today’s digital marketing landscape. A landing page allows you to tailor the content, imagery, and call-to-action to align with the visitor’s needs and interests. For instance, if you offer a range of services on your website, a landing page can be customized to address a particular pain point, making the visitor feel understood and valued.   Clear Call-to-Action (CTA): A well-designed landing page leaves no room for ambiguity. The call-to-action is prominently displayed, compelling, and easily accessible. Whether it’s a “Buy Now” button for an e-commerce site or a “Sign Up for a Free Trial” form for a SaaS product, the CTA guides the visitor towards the desired conversion.   Builds Trust and Credibility: A single landing page allows you to showcase testimonials, case studies, or industry affiliations specific to the offer. This builds trust and confidence in the visitor, reassuring them that they are making the right decision by engaging with your product or service.   Enhances SEO and Ad Campaigns: Landing pages are a vital component of successful online advertising campaigns. They improve the relevance score of your ads, leading to lower costs per click. Additionally, a well-optimized landing page can improve your website’s SEO, driving organic traffic and further amplifying your online presence.   Measurable Results: With tools like Google Analytics, you can track and measure the performance of your landing page with precision. This data provides valuable insights into visitor behavior, allowing you to make informed adjustments and optimizations for better conversion rates.   Conclusion: In the world of digital marketing, where attention spans are short and competition is fierce, the power of a single landing page cannot be underestimated. Its ability to focus messaging, provide a tailored user experience, and drive conversions makes it an indispensable tool for any online business. By harnessing the potential of a well-crafted landing page, you can turn visitors into loyal customers and propel your business to new heights. Remember, the key lies not only in creating a compelling landing page but also in continuously testing and refining it to maximize its effectiveness. With the right approach, a single landing page can be a game-changer for your business.

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  • Godata.digital
  • 6 Raffles Boulevard, Marina Square, #03-308, Singapore 039594
  • +65 83169095
  • sales@godata.digital

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